This time in Tollywood, four films are going to hit the theaters during the festival of Diwali. Two of them are Telugu heroes and two are Tamil heroes. Mass Ka Das Vishwak Sen 'Ori Devuda' - Manchu Vishnu 'Jinnah' - Karthi 'Sardar' - Siva Karthikeyan starrer 'Prince' movies are going to release on October 21.
With four films releasing on the same day, it is necessary to do more aggressive promotions than what has been done so far to attract people's attention. Along with interesting promotional content, there is a chance of getting good openings if you can create a buzz with a series of interviews - special programs.
If the content is good and gets positive talk, there is an opportunity to cash in on the long weekend. Realizing this fact, the makers of Diwali movies are doing their best. But even though the release date is nearing, the 'Prince' team is not in any hurry with the promotions, surprising everyone.
Young hero Sivakarthikeyan's movie 'Prince', is running with successive successes in Kollywood. This movie is directed by Anudeep KV of 'Jathiratnalu' fame. Produced jointly by Sunil Narang - Puskur Rammohan Rao and D. Suresh Babu. Manoj Paramahamsa has done the cinematography for this film, which has music composed by S Thaman.
It is really surprising that the film 'Prince', made by such a good team, has no buzz at all. But it is analyzed that the reason for this is not doing proper promotions. If the majority of the people do not know that such a film will be released this Diwali, then it can be understood that the level of the promotional activities is on. Will this film actually be released during the festival week? Or are you thinking of procrastinating? The comments are being pushed.
With movies like 'Remo', 'Varun Doctor' and 'College Don', Siva Karthikeyan got a good market in Telugu. If it is properly used and properly promoted, any film has a chance of getting good openings. But surprisingly the makers of 'Prince' are not doing publicity for the film. Even the recently released trailer could not make much noise.
On the other hand, the movie 'Sardar' which is coming on the same day has managed to attract the attention of the audience. Annapurna Studios is releasing this dubbed film in Telugu. And among the Diwali movies, the movie 'Ori Devuda' has more buzz. It is a plus that Victory Venkatesh is a part of this film along with Vishwak Sen. Promotions are being done accordingly. With mega-power star Ram Charan coming as a guest at the pre-release event, there is enough buzz about the movie.
This does not seem to be the case with 'Prince'. I don't know how the situation is in Tamil but there is no buzz about this movie in Telugu. If this is the case in Telugu states, the situation overseas is worse. It seems that the propaganda in America has been left to the wind. So far, there is no clarity on how many screens it will be released on and where it will be released.
Publicity is very important for any movie. In the recent past, the films of big heroes, who have been promoted aggressively, are getting very few collections overseas. One can imagine how the release situation will be without promotions. Only three days left for the release. And it has to be seen whether the makers of 'Prince' will increase the speed of promotions and attract people's attention.